This red New York apple travel souvenir stuffed animal is embroidered with its state name. He has bendable arms and legs, and both of his hands are giving thumbs-up. To increase tourism, in 1971 a campaign adopted the Big Apple as an officially recognized reference to New York City. Each and every Souvies is unique to the region it represents, making it the perfect travel souvenir or gift. Every apple travel souvenir measures about eight inches high – head to foot, and about eleven inches wide – hand to hand.